A quick visual thinker focus on the direction of branding, typography and illustration.
Final year project
Break Your Reflection/ SceneIt?/ URU
URU
URU is an app service for yourself and skin. This app is a sub brand of Boots, to encourage and give guidance for people to look after themselves at early ages. To learn the importance of skincare, their health and to know the product they are using is suitable for them.
URU app layout on the phone.
SceneIt? example quiz layout
This was for my D&AD Netflix brief. This brief was about how to encourage more UK audiences to watch non-English content. My project for this brief is to create a new category on Netflix called 'SceneIt?', every week Netflix recommends three new shows for the audiences and after watching the show it will lead them to a quiz game on the show that they have just watched. This would be a fun challenge and activity for Netflix user to do, and to expand on their discovery.
Campaign of SceneIt?
Billboard display
Break Your Reflection
This is an interactive experience event at the Barbican Conservatory for people to break away from the remote world and to reconnect themselves again. During covid there has been a rise of plastic surgery because of the remote working world. People constantly staring at themselves through the screen has cause them face dysmorphia and wanting to change the way they look like to fit the perfect image on screen. This event is created hoping for people to reconnect themselves again and to be healed.
Leaflet for 'Break Your Reflection' event
Inside the leaflet for 'Break Your Reflection' event
Ker Ker Lee
Final year project
Break Your Reflection/ SceneIt?/ URU
Work Experience
In my final of year in university, I was a media secretary for Loughborough Oriental Society, I was in charge of all the media and design aspects. This role has expanded my skills in teamwork, communication and problem solving. I have designed and created memberships card, and designed almost all the post of the events on social media.